„Google’s tribute to Chicago House music isn’t just a nod to culture—it’s a masterclass in digital storytelling and respect. The team didn’t just scratch the surface; they dug deep into the vinyl crates of history, obsessing over details that would make even the most seasoned House heads grin. The Google Doodle feels like a perfectly mixed Chicago House track—layered, nuanced, and full of Easter eggs that reveal themselves with each replay. It’s a celebration of how a local, raw sound became a global movement.
Collaborating with the pioneers who built this genre was a humbling experience—a reminder that as a DJ, producer, and fan, I stand on the shoulders of giants who innovated with yesterday’s tools to create tomorrow’s sound.
The algebra here is beautiful: when a tech giant slows down and tells forgotten stories right, the multiplier effect is exponential. Google didn’t just move fast and break things – they moved with respect, paid close attention and built a bridge between generations. That’s the kind of algorithm update I can get behind. And the ROI? As we say in the club: straight fire.” – DJ Kelly G
„Google’s tribute to Chicago House music isn’t just a nod to culture—it’s a masterclass in digital storytelling and respect. The team didn’t just scratch the surface; they dug deep into the vinyl crates of history, obsessing over details that would make even the most seasoned House heads grin. The Google Doodle feels like a perfectly mixed Chicago House track—layered, nuanced, and full of Easter eggs that reveal themselves with each replay. It’s a celebration of how a local, raw sound became a global movement.
Collaborating with the pioneers who built this genre was a humbling experience—a reminder that as a DJ, producer, and fan, I stand on the shoulders of giants who innovated with yesterday’s tools to create tomorrow’s sound.
The algebra here is beautiful: when a tech giant slows down and tells forgotten stories right, the multiplier effect is exponential. Google didn’t just move fast and break things – they moved with respect, paid close attention and built a bridge between generations. That’s the kind of algorithm update I can get behind. And the ROI? As we say in the club: straight fire.” – DJ Kelly G
